Location-Based Infotainment
Designing physical spaces that behave like living stories.
Course Curriculum
Design immersive location-based experiences from concept to opening day. Learn spatial storytelling, technical systems, and venue-specific production across four intensive modules.
Culture & Space
Study how places, culture, and technology intersect in public experience. Analyze existing attractions, MICE venues, and themed environments. Explore audience behavior in spatial contexts.
Experience Design
Conceive and pitch a location-based attraction or activation. Learn narrative pacing for physical spaces, wayfinding, and emotional journey mapping. Develop detailed attraction concepts.
Technical Systems & Operations
Master show control, spatial media, projection mapping, and audio design. Learn production management, safety protocols, and technical documentation for venue operations and rollout.
LBI Pitch & Launch
Develop a pitch-ready LBI concept with complete production plan and budget. Present to venue partners and industry professionals. Portfolio-ready deliverables including design docs and technical specs.
You'll graduate with a pitch-ready location-based experience concept, complete with technical production plan, budget estimates, operational procedures, and presented to industry venue partners.
